Level Up Your Pitching

Level Up Your Pitching
In Partnership With

You’ve crafted your pitch, you talk about your startup idea and founder story.

You’ve put together your pitch deck.

You’re getting ready to pitch to a big investor, one that could give you a runway for the next 12-18 months.

You think you nailed it.

But...the investor doesn’t invest?

Sound familiar?

Why not? You did everything right. Or did you?

A common mistake we see is Founders focus on the wrong things in the pitch - areas that are not priorities for investors. And they don't effectively craft a story.

Pitching is about storytelling, it's about communicating your startup's value proposition and founder story is essential to being able to close investment.

There's a science and an art to it.

Craig knows a thing or two about this, having pitched and closed investment from Wavemaker when he was a founder. He’s also worked with 70+ startups and 100+ founders on storytelling and pitching.

What we will cover

In this session, our Co-Founder and General Partner Craig Bristol Dixon runs through:

  • How to structure your pitch
  • How adding storytelling can contribute and give you the X factor
  • An opportunity to ask Craig questions about your pitch
  • Tips for pitching virtually

This event is for Founders planning to actively pitch to investors.

About Craig Bristol Dixon

Craig Dixon is the Co-Founder, Entrepreneur in Residence (EiR) and Program Director for Accelerating Asia and General Partner Accelerating Asia Ventures. Accelerating Asia is an award-winning startup accelerator that scouts and propels the best founders in the region and provides pre-Series A startups with the resources and investment to facilitate growth. Craig and his Co-Founder also deliver high-impact programs in partnership with multinationals and governments to optimise startup engagement. Previously, Craig was the EiR and Program Manager for the muru-D Singapore startup accelerator. Craig arrived in Singapore in 2013 after his startup, Zumata received funding from Wavemaker Partners, the National Research Foundation and 500 Durians. He is also an Angel investor, speaker and blogger on startup topics. Craig has been involved in over 50 investment rounds in startups as either a founder, institutional investor or Angel investor. He has a passion for building a more efficient startup ecosystem in Southeast Asia, focusing on standardization of investment terms and fairness between startup founders and investors. Prior to beginning a career in startups Craig lost his way for a time and spent 8 years as a banker and getting his MBA from the University of Maryland and HKUST.

About Accelerating Asia

Accelerating Asia is an accelerator VC that runs programs for early-stage startups and investors. Licensed by the Monetary Authority of Singapore, Accelerating Asia’s early-stage VC fund focuses on pre-Series A startups with untapped potential that are 6-18 months away from institutional funding. Accelerating Asia invests up to US$250,000 in pre-Series A startups, and the current portfolio covers over ten countries in Southeast and South Asia.

With a track record of success, Accelerating Asia startups have raised US$36M from angels, family offices and institutional investors. At the core of the work we do is the guiding belief that entrepreneurs are one of humanity’s greatest catalysts for positive change.

PS: Applications are now open for Accelerating Asia Cohort 6, learn more.


Invest in the future

Accelerating Asia invests in startups with scalable technology solutions and revenue generating business models that combine purpose with profit.


In making an investment decision, investors must rely on their own examination of startups and the terms of the investment including the merits and risks involved. Prospective investors should not construe this content as legal, tax, investment, financial or accounting advice.